Business Development and Management

Business Development and Management

Adult Category

  • FEE: $10 (N3600)

Course Overview

In the simplest terms, business development can be summarized as the ideas, initiatives and activities aimed towards making a business better. This includes increasing revenues, growth in terms of business expansion, increasing profitability by building strategic partnerships, and making strategic business decisions. But it's challenging to boil down the definition of business development. First, let's look at the underlying concept, and how it connects to the overall business objectives.

Business development activities extend across different departments, including sales, marketing, project management, product management and vendor management. Networking, negotiations, partnerships, and cost-savings efforts are also involved. All these different departments and activities are driven by and aligned to the business development goals. For instance, a business has a product/service which is successful in one region (say, Nigeria). The business development team assesses further expansion potential. After all due diligence, research and studies, it finds that the product/service can be expanded to a new region (like UAE).

Business management skills are an important contribution to any company. Because of this, they should be developed to their full potential in order for a manager his or her organization to be successful. One of the most important business skills that can be developed is “rare sense”. Rare Sense is the ability to think in a level-headed manner and gain the fact-based insight that produces and promotes business breakthroughs. This is important because it can place a company on the leading edge of technology and product manufacturing which can then lead to a higher level of success than that of competitors.

Become a Certified Business Developer/Manager with us.

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